Group NIRE

The Client

Group NIRE was formed in 2010 by Texas Tech University to provide industry, government and academia with a field demonstration site to solve the challenges of integrating renewable energy sources and emerging energy-efficiency technologies with the electric grid. It was our job to help enhance and build Group NIRE’s relationship with the public, including the media. One of the biggest issues the organization was having was conveying what exactly they offer to the world.

The Work

Graphic & Web Design

Public Relations

Photography & Videography

Challenges

One of the biggest issues Group NIRE was facing was figuring out how to convey what exactly they offer to the energy industry and how organizations, government and academia can utilize their services.

A New Look

The first step in this process was to develop a new website that would be easy to navigate, fully-responsive and aesthetically pleasing. The most up-to-date website can be viewed live at www.groupnire.com.

Post-Website Launch

Our services did not stop at a website facelift. We also continue to assist Group NIRE with a variety of print collateral, public relations as well as photography and videography. It is our job to help keep their current and future partners in the loop with what is going on at Group NIRE through drafting press releases, designing case study flyers and creating videos.